The Rise of Micro-Influencers in Affiliate Marketing: Harnessing the Power of Small-Scale Influence
Introduction In the dynamic world of digital marketing, influencer marketing has proven to be a powerful tool for brands to reach and engage their target audiences. While celebrity influencers have traditionally taken the spotlight, a new trend has emerged: the rise of micro-influencers. These individuals may have smaller follower counts but possess a highly engaged … Read more